Time Warner and Snap said on Monday they had entered into an agreement to develop original shows for messaging service Snapchat over the next two years.
The companies did not disclose the financial terms but a source familiar with the matter said the deal was valued at $100 million (roughly Rs. 645 crores).
As part of the deal, the media company’s HBO, Turner and Warner Bros units will advertise on Snapchat as they try to grab the attention of millennials, who are increasingly moving to mobile and online from traditional pay-TV.
Time Warner said it expects to air three shows per day by the end of this year. Snapchat currently airs one show per day for its users, which typically lasts for three to five minutes.
Snap has been working with media companies and studios such as NBC, ESPN, BBC and Discovery Networks.
“We’re confident this partnership will help drive larger audiences to our shows,” said Gary Ginsberg, Time Warner’s marketing and communications head.
While your mom’s obsession with true-crime podcasts such as Serial may seem like just another fad, it’s actually part of a larger trend in the media industry, according to a report published Friday.
The Pew Research Center’s annual State of the News Media report shows more Americans are watching Sunday morning political talk shows and listening to podcasts now than in previous years. Between 2015 and 2016, viewership of the Sunday programs rose by about 14 percent, while the number of people who listen to podcasts monthly has grown by approximately 15 percent since 2008.
And — despite the rise cord-cutters — viewership for NBC, ABC and CBS morning and evening newscasts has remained relatively stable, as has the audience for traditional radio. According to the Pew report, which included metrics compiled by Nielsen Media Research and published by the Radio Advertising Bureau, 91 percent of Americans ages 12 or older listened to AM/FM radio in any given week in 2016.
Meanwhile, there has been a substantial growth in the audience for internet radio, especially in cars. The Pew report found that in 2017, 40 percent of American cellphone users have used their devices to listen to online radio in the car using a phone. In 2010, that number was only 6 percent. At the same time, monthly listeners of online radio itself has grown by 4 percent in the past year alone.
TV and radio news executives, whose industries are facing significant disruption from digital upstarts, will likely be encouraged by this latest report. Steady and growing audiences are good selling points for major networks, especially as the rise of the Google-Facebook duopoly continues apace.
According to the Pew report, revenues for television stations have grown while radio stations have experienced relative financial stability. For NBC, ABC and CBS, advertising revenue estimates for evening news programs were up 12 percent in the first three quarters of 2016 from 2015, while the networks’ morning shows grew only about 3 percent in 2016 from 2015 in the period between January and September, according to Kantar Media.
OnePlus is leaving no stone unturned ahead of next week’s OnePlus 5 launch. The Chinese company has been teasing new features of the OnePlus 5, and in the latest series, it has teased possible new changes to the OxygenOS and software tweaks that will let you change the temperature of the display, a blue filter of sorts.
The company teased its OxygenOS software refresh in a tweet, “Software designed with style and refinement.” The tweet was accompanied by an image that hinted new possible UI themes that are expected to be available on the OnePlus 5. Additionally, the company in another tweet on Thursday indicated the presence of a blue light filter feature that will allow you to tweak the temperature of OnePlus 5 display as per your taste. A short clip embedded in the tweet showed a slider that can be used to make the display cooler, or warmer.
Unfortunately, the teaser doesn’t makes it clear whether the blue light filter effect will come into play automatically when a user is reading during late hours, but that should certainly be the case, given the feature is already available on the iPhone and other smartphones. We should get a clear word at the OnePlus 5 launch next week.
Apart from software, OnePlus has been heavily marketing the OnePlus 5 dual cameras, a feature that has been already confirmed by the company. OnePlus has so far confirmed that the OnePlus 5 will be capable of bokeh effect as well.
Pete Lau, Founder and CEO, OnePlus has been also teasing the camera samples of the OnePlus 5 which have been focusing on the capabilities of dual cameras. The camera sample shared so far has claim the OnePlus 5 will have “DSLR-like quality”. OnePlus has already confirmed that it partnered with DxO to develop camera on its OnePlus 5 smartphone.
The OnePlus is set to be unveiled globally on June 20, with an India launch set for June 22.
As most of us sit trying to figure out what to cut from our diets in order shed a few pounds before summer, two culprits typically come to mind: sugar and carbs. But a new study reveals that the most effective weight-loss plan might not have anything to do with ditching sweeteners or calories — it’s all about ditching meat.
New research published in the Journal of the American College of Nutrition reveals that dieters not only lose weight more effectively when going on a vegetarian diet, but they also boost their metabolism. A group of 74 people — all with type 2 diabetes — followed a vegetarian diet of grains, vegetables, fruits and nuts, and researchers discovered that the diet was twice as more effective — yes, 2x! — than a conventional one. Dieters lost an average of 14 pounds versus 7 pounds.
What’s more, the vegetarian diet also reduced muscle fat, resulting in a higher metabolism. This finding is important for people who are trying to lose weight,” says Dr. Kahleová, who studied the fat tissue of the patients, “including those suffering from metabolic syndrome and/or type 2 diabetes. But it is also relevant to anyone who takes their weight management seriously and wants to stay lean and healthy.”
If you’re not ready to quit eating meat cold turkey, we feel you. But start opting for one meatless meal a day — and try to swap in legumes like black beans and chickpeas when you can. You got this.